5 Starter YouTube Video Ideas for Real Estate Agents

Starting a YouTube channel as a real estate agent can feel overwhelming at first—what do you talk about, and how do you make sure people actually want to watch? The truth is, you don’t need fancy equipment or months of planning. What you need are simple, engaging video ideas that showcase your expertise and connect with your community.

Here are 5 tried-and-true starter video ideas you can record right away to kick off your YouTube channel.

1. Neighborhood Tour

🎥 Video Idea: “Living in [Your City]: A Tour of [Neighborhood Name]”

Take your viewers on a walking or driving tour of one of the most popular neighborhoods you serve. Highlight the homes, parks, schools, and lifestyle. This type of video helps buyers relocating to your area get a feel for what it’s like to live there—and positions you as the local expert.

💡 Pro Tip: Keep it casual and conversational, as if you’re giving a friend a personal tour.

2. Top 5 Local Hotspots

🎥 Video Idea: “5 Best Restaurants in [Your City]” or “Top Coffee Shops in [Your Area]”

People love learning about the best places to eat, shop, and relax. These videos not only showcase your community knowledge but also attract viewers who may not be house hunting yet—but will remember you when they are.

💡 Pro Tip: Tag the businesses in your video description or share the video with them—they’ll often help you spread the word!

3. Homebuyer Tips

🎥 Video Idea: “First-Time Homebuyer Mistakes to Avoid in [Your City]”

Educational content is gold on YouTube. Walk buyers through common mistakes (like skipping pre-approval or overlooking closing costs) and offer helpful solutions. Buyers will trust you as a resource and reach out when they’re ready to start their search.

💡 Pro Tip: Keep tips simple and actionable—no jargon!

4. Market Update

🎥 Video Idea: “August 2025 Housing Market Update | [Your City] Real Estate”

Market updates establish you as an authority in your area. Share stats like average home prices, days on market, and mortgage rate trends, but also explain what it means for buyers and sellers in simple terms.

💡 Pro Tip: Keep it short—3–5 minutes is plenty. Add a call-to-action: “If you’re curious what your home is worth in today’s market, reach out!”

5. Listing Tour

🎥 Video Idea: “Inside This Stunning 3-Bedroom in [Neighborhood]”

Even if you don’t have your own listing, ask a colleague if you can film a property tour (with permission). Walk through the home and highlight its best features. Buyers love being able to tour homes from the comfort of their couch, and it’s a fantastic way to show off your marketing skills.

💡 Pro Tip: Always end by inviting viewers to schedule a showing or contact you for details.

Final Thoughts

These 5 video ideas are simple, effective, and proven to attract attention. You don’t need to reinvent the wheel—just start with content that highlights your community, educates your audience, and shows off your expertise.

Remember: the key is consistency over perfection. The more videos you create, the more comfortable you’ll become, and the more your channel will grow.

👉 Ready to launch your YouTube channel but not sure where to start? I can help you plan content, brand your channel, and create a strategy that actually generates leads. Let’s connect for 1:1 Coaching!

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