Not sure what content to create? In this video, I will show you how you can create multiple forms of content from ONE question! This gives you content for social, your website and your email newsletters!
Stop overthinking your content and answer the questions you receive every single day! This is evergreen content that you can reuse year after year!
Check out some ideas below!
Ever feel bombarded by the constant need for fresh content? As a social media manager for real estate agents, you know the struggle is real. But fear not! Here's your secret weapon: Canva. This versatile design platform can be your one-stop shop for creating diverse, engaging content to address your clients' most common queries and build a thriving social media presence.
Let's delve into the diverse content formats you can create within Canva, inspired by the real estate agent questions you encounter daily:
1. Market Updates & Local Insights:
Infographics: Transform complex market data into visually appealing infographics that showcase trends, price changes, and local housing statistics.
Social media posts: Share bite-sized updates about the local market using engaging graphics and text overlays. Highlight new listings, open houses, or community events.
2. Buyer & Seller Resources:
E-books: Offer downloadable guides in Canva that answer common questions like "Selling Your Home 101" or "The Ultimate First-Time Homebuyer's Guide."
Checklists: Create downloadable checklists for pre-listing tasks, moving tips, or neighborhood comparisons.
3. Behind-the-Scenes & Agent Expertise:
Video testimonials: Showcase satisfied clients sharing their positive experiences with your agent. Use Canva's video editing tools to add text, transitions, and a touch of polish.
Live Q&A sessions: Utilize Canva's live streaming feature (Canva Live) to host interactive sessions where your agent answers common questions directly from viewers.
4. Local Business & Community Connection:
Social media challenges: Encourage engagement with fun, local-themed challenges like "Best Pumpkin Patch Photo Contest" or "Share your Local Business Picks."
Partner spotlights: Showcase partnerships with local businesses by creating collaborative posts or stories. Feature local restaurants, home improvement stores, or mortgage lenders.
Canva Pro Tip: Leverage Canva's templates library to find pre-designed layouts for various content formats. This saves you time and ensures consistent, professional design across your content.
Remember, the key is to tailor your content to your specific audience. Use your knowledge of your clients' needs and the local market to spark conversation and build trust with potential buyers and sellers.
So, unleash your creativity and dive into the world of design with Canva. With diverse content formats and user-friendly tools, you'll be well on your way to becoming a content creation powerhouse for your real estate clients!